discovery + research / focus groups + surveys / brand strategy / positioning / logo design / messaging development / visual systems design / brand style guide / website design + development / social advertising / content strategy / Social media strategy + management / packaging design 

Market and advertise a provider-owned optometric practice that was seeing slow growth and had an existing identity they weren’t looking to part with.

We modernize their existing brand with some small modifications that gave them a refreshed look while still maintaining the brand equity they’d built over the years. In addition to handling their social media, PR, and marketing needs, we also concepted, wrote, and designed an ad campaign that caught prospective patient’s attention with humor and captivating imagery, setting them apart from their competition in the Maine market.