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How to Find Your Ideal Customer
How to Find Your Ideal Customer What are Audience Personas and Why do I Need Them? You ever hear the age-old saying, “You can’t be everything to everyone?” Well, audience personas whittle down that “everyone”…more

Why Do Designers Use Mockups?
Why Do Designers Use Mockups?Q+A with a tote bag Presenting a design in context can be a really helpful visualization tool. It allows a client to see how their new logo might look IRL or…more

Why Pay for Premium Web Hosting?
Why Pay for Premium Web Hosting? Finding ways to save money is always top of mind for business owners. But when it comes to your website, there is one thing you definitely don’t want to…more

When is the Right Time for a New Headshot?
When is the Right Time for a New Headshot? Being in the branding and marketing industry, and with one of our services being website development, we see a lot of headshots! If you clicked on…more

How to be a Media Advisory and Press Release Rockstar
How to be a Media Advisory and Press Release Rockstar Your company, business, or organization has some news or accolades to share with the world, sweet! So how do you get the word out and…more

Brand vs. Branding vs. Marketing
Brand vs. Branding vs. Marketing It’s not unusual to see these three words used interchangeably. Consumers and even business owners frequently don’t fully understand the difference between them. As branding and marketing experts, we hope…more

How to Claim and Verify your “Google My Business” Profile
How to Claim and Verify your “Google My Business” Profile How many times have you searched your business on Google and the wrong information pops up? Whether it’s an old business address, incorrect operating hours…more
