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How to Find Your Ideal Customer

How to Find Your Ideal Customer What are Audience Personas and Why do I Need Them? You ever hear the age-old saying, “You can’t be everything to everyone?” Well, audience personas whittle down that “everyone”…
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Why Pay for Premium Web Hosting?

Why Pay for Premium Web Hosting? Finding ways to save money is always top of mind for business owners. But when it comes to your website, there is one thing you definitely don’t want to…
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When is the Right Time for a New Headshot?

When is the Right Time for a New Headshot? Being in the branding and marketing industry, and with one of our services being website development, we see a lot of headshots! If you clicked on…
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How to be a Media Advisory and Press Release Rockstar

How to be a Media Advisory and Press Release Rockstar Your company, business, or organization has some news or accolades to share with the world, sweet! So how do you get the word out and…
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Brand vs. Branding vs. Marketing

Brand vs. Branding vs. Marketing It’s not unusual to see these three words used interchangeably. Consumers and even business owners frequently don’t fully understand the difference between them. As branding and marketing experts, we hope…
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How to Claim and Verify your “Google My Business” Profile

How to Claim and Verify your “Google My Business” Profile How many times have you searched your business on Google and the wrong information pops up? Whether it’s an old business address, incorrect operating hours…
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What to Expect the Last Half of the Year

What to Expect the Last Half of the Year As branders, marketers and advertising folk, it’s our job to keep on top of what’s on trend, what’s viral or trending, what’s sticking around as evergreen…
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Calling in the Backup

Calling in the Backup Play dress up with your home office By now video conferencing is so ingrained into our 9 to 5 that we’re over it. (And do people ever talk on the phone…
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