Coastal Plastic Surgery
discovery + research / focus groups + surveys / brand strategy / positioning / logo design / messaging development / visual systems design / brand style guide / Social media strategy + management / packaging design
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Challenge
Develop a completely new visual brand for a plastic surgery practice that also included a medi-spa service line. The practice opened in a community that hadn’t previously had access to these services and was unfamiliar with the providers.
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Solution
We developed a brand identity which included visual identity development, signage, marketing collateral, videography, photography, along with advertising strategy and execution. The practice opened with excitement and gained a following from patients that were interested in exploring the services of a medi-spa or more extensive plastic surgery procedures.