Warp + Weft Branding

Italic vs Script: An Easy Breakdown of the Basics

What’s the difference between italic and script? They both tilt right, right? Italic verses Script Italic is a description for typefaces that are on an angle and they’re generally included as part of a type…

4 Color Types You Need to Know Now

Stay true to your brand with CMYK, PMS, RGB and Hex Color is personal. A pale green may be evocative of verdant summer days for one person, but conjure visions of painful family meals in…

Be a Pro: Know Which File Format Is The Right One

.eps, .ai, .jpg, .gif, .pdf, .psd, .png… mindboggling, right? Let us help.  Your organization’s logo is the cornerstone of your brand. It’s also going to be the file most people request from you—placing an ad,…