by Sarah Karp | Mar 11, 2021
Q+A with a tote bag Presenting a design in context can be a really helpful visualization tool. It allows a client to see how their new logo might look IRL or how a color palette pulls through packaging before signing off on the final design. Digital mockups make...
by Molly McGill | Dec 16, 2019
Defining your Why, What and How There’s a reason you started your business, and somewhere down the line, a goal you want your business to achieve. While these ideas may be swimming around in your head, it’s important to get them down on paper. Why? Well, because these...
by Jennie Malloy | Dec 10, 2019
Think back to the first time you met a mascot. Maybe it was a Disney character at a parade, Smokey the Bear at a holiday festival, or a high school or college mascot at a sporting event. Either way, I guarantee that there was something magical about that moment. You...
by Jennie Malloy | Dec 9, 2019
The Painfully Practical Side of Naming Your Business Naming a company is one of the trickiest and most time consuming services we offer our clients because the concept and creativity must be balanced by the practical and prudent. If you’re like most people, you want...
by Jennie Malloy | Jul 18, 2016
6 Steps to Boost your Brand and Business with Key Messaging Key messages are the verbal articulation, presentation, and position of your brand. They are the words you choose to describe what your business does, why it’s important; how to make your...
