by Aimee Goodwin | Feb 23, 2017
Color Me NOT Confused A simple guide to nailing color theory and reassurance in trusting your instincts. “What’s the best color for my logo?” “What does the color purple mean?” “Why is red the wrong choice for a bank’s ad...
by Aimee Goodwin | Feb 6, 2017
Our Picks: Best 2017 Super Bowl Commerials On Sunday, February 5, chances are you joined the 100 million-plus audience tuning in to watch the Super Bowl. Whether you’re truly a fan of the teams competing for the Lombardi, or you get wrapped up in the social element of...
by Aimee Goodwin | Dec 29, 2016
Resolutions To Live By: 5 Ways To Bring Your A-game In 2017 Ah, the heralding in of a new year. It’s when we bid farewell to the old and welcome the new, looking forward with ambition, hope, and honed determination. It’s also when we make pretty ridiculous...
by Aimee Goodwin | Dec 9, 2016
Be a Pro: Know Which File Format Is The Right One/h3> .eps, .ai, .jpg, .gif, .pdf, .psd, .png… mindboggling, right? Let us help. Your organization’s logo is the cornerstone of your brand. It’s also going to be the file most people request from you—placing an...
by Aimee Goodwin | Nov 23, 2016
It Ain’t All About the Turkey Warp + Weft Thanks & Giving Ah, Thanksgiving. The turkey, the stuffing, the fixings, the desserts. The football, the parade, the togetherness. Or, you may need a little Adele to get you through the whole thing, like this...