Battling Negative Perceptions of Health Care Through Marketing

We’re all friendly here, so let’s be candid. Today’s perceptions of the healthcare industry are heavily mixed, with some patients expressing significant distrust and dissatisfaction. We’ve worked closely with enough healthcare providers and practice managers to know...

Practice Managers: They Are Your Marketing Superstars

Who’s fulfilling the administrative, business, and personnel responsibilities that keep the day-to-day operations of a private healthcare practice running smoothly? Practice managers. Who’s in a unique position to identify areas where friction could be reduced within...

Is your website HIPAA compliant?

Welcome to the digital age, where online exchange of sensitive patient information is the norm. As a private healthcare practice owner in Maine, you know that it’s not only a legal requirement but also your critically important responsibility to ensure HIPAA...